Courses
Short video courses on globalization and web globalization, each a handful of brief lessons you can watch in any order.
Color by Country
What colors mean around the world, and how to localize your brand, website, packaging and marketing with them in mind.
Start the course →Going Global 101
A step-by-step class on building a smart global expansion plan, gradually and with attainable goals. No global or technical experience needed.
Start the course →Lead the World to your Website
How to build a global gateway that directs visitors to the right local content, and can increase traffic to your website by 30% or more.
Start the course →Translating the Translation Industry
How to find the right translators or translation agency, and make sense of the terminology, workflows, budgets, vendors and tools.
Start the course →60 Million Customers
Why a Spanish-language website matters for reaching US Hispanic customers, and how to get started the right way.
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