Web Globalization Report Card
Company profileAutomotiveInterbrand Best Global Brand 2025

Toyotascored September 2026

Toyota is the language leader in the automotive space, with 55 languages. But, like so many others, global consistency and navigation have proven challenging. While the European sites leverage a design template the rest of the world does not, and this has been the case for a number of years.

www.toyota.com

2026 score
64/100
Rank
#72
Toyota homepage

2026 score breakdown

Global Reach (Languages)25/25
Global Navigation6/25
Global/Mobile Architecture14.5/25
Mobile weight: 11MB
Localization & Social18.5/25

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Score & rank over time

See Toyota’s full score history.

Language totals, 2015–2026

See Toyota’s full language history.

Global Gateway

OrientationCountry
ccTLD usageHigh
Language negotiationNo
Splash gatewayNo
GeolocationNo
IconsNone
Gateway locationNone

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Screenshots

Toyota screenshot

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Global Gateways

Toyota screenshot

9 additional screenshots to view.

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Score history

The full Report Card score (languages, navigation, mobile design, and localization) is only available for years it's been audited; other years show the language count only.

YearScoreRankLanguages
2026647255

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Automotive ranking

#9 of 19 in Automotive, 2026.

RankCompanyScoreLanguages
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9Toyota6455
10
11
12
13
14
15
16
17
18
19

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Language Matrix

Languages Toyota supports

Every language currently supported by Toyota, grouped by region.

SupportedNot supported

Language tracker

54 languages tracked in the Language Tracker.

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