Web Globalization Report Cardbeta
Company profileConsumer GoodsInterbrand Best Global Brand 2025

LEGOscored March 2025

www.lego.com

2025 score
60.5/100
Rank
#79
LEGO homepage

2025 score breakdown

Global Reach (Languages)16/25
Global Navigation8/25
Global/Mobile Architecture18.5/25
Mobile weight: 12.5MB
Localization & Social18/25

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Score & rank over time

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Language totals, 20162025

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Global Gateway

OrientationCountry/Language
ccTLD usageLow
Language negotiationNo
Splash gatewayNo
GeolocationYesRedirect
IconsNone
Gateway locationNone

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Screenshots

LEGO screenshot

28 additional screenshots to view.

Global Gateways

LEGO screenshot

11 additional screenshots to view.

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Score history

The full Report Card score (languages, navigation, mobile design, and localization) is only available for years it's been audited; other years show the language count only.

YearScoreRankLanguages
202560.57932

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Consumer Goods ranking

#7 of 14 in Consumer Goods, 2025.

RankCompanyScoreLanguages
1
2
3
4
5
6
7LEGO60.532
8
9
10
11
12
13
14

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Language tracker

32 languages tracked, 1 later removed in the Language Tracker.

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